Product

Flo Ai

Learn

Why Lets Flo

Book demo

Product

Flo Ai

Learn

Why Lets Flo

Book demo

Shoot smarter. Launch faster.

Turn studio chaos into flow.

Lets Flo gives e-commerce studios total visibility - from sample to site - so every product launches faster and every team works in sync.

Book demo

Watch video

The problem and solution

When every shoot lives in a spreadsheet, chaos creeps in.

Lost samples

Missed deadlines

Endless status check-ins

Teams working blind

Studios built on spreadsheets and emails can’t keep up with modern e-commerce.

There’s a better way to run a studio - one where everything connects.

Production Planner

Sample

Orders

Sample

Orders

Sample

Orders

Re-edit/

Reshoot

Re-edit/

Reshoot

Re-edit/

Reshoot

Post Production Tracker

Stock

Tracker

Stock

Tracker

Stock

Tracker

Stock

report

Stock

report

Stock

report

Product

Range

Product

Range

Product

Range

Studio resource planner

Content

report

Content

report

Content

report

Copywriting Tracker

Call

Sheets

Call

Sheets

Call

Sheets

Outfit

Tracker

Outfit

Tracker

Outfit

Tracker

Set

Lists

Set

Lists

Set

Lists

Shoot

Guidelines

Shoot

Guidelines

Shoot

Guidelines

Studio Budget Tracker

Model

details

Model

details

Model

details

Today, the world’s leading fashion and retail brands run on Lets Flo.

Built by people who’ve lived studio chaos.

Lets Flo was born inside the Burberry studio - created by producers, stylists, and ops teams who needed order fast.

The impact of Lets Flo on Boden's operations was profound.
Claire Gibbon
Director of creative studios
Content availability saw a remarkable improvement from 46% to 96%. Additionally, more efficient sample management processes led to a 50% reduction in sample orders
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96%
Content improvement
50%
reduction in sample orders
Lets Flo doesn’t compare to any tool we’ve used before:
Rima Shah
Production Lead | Frasers Group
Without Lets Flo our process would stay the same and not evolve, so we wouldn’t be able to scale up how much content we shoot, and the quality of our content would decline.
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500
Images per day
3 Sets
Per day shot
Our product ranges are famous for their details and versatility.
Andrew Stellakis
IT and Operations Director | Lyle & Scott
For content teams, that means producing lots of variations of content. Lets Flo’s software offers a level of organisation and product categorisation that helps us maintain our reputation.
Read more

Here’s how it works - simple, guided, fast.

Fully managed onboarding · Live in 6 weeks · No extra cost for changes.

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Connect your data

Plug in your ERP or PIM data, no manual uploads or IT headaches.

See everything, instantly

Every shoot, style, and retouch in real-time.

Flo through every launch

Automated approvals and full range visibility.

Your teams move faster, collaborate better, and launch sooner.

What happens when your studio runs on Lets Flo.

Lets Flo connects every stage of content production, from sample to site, so your studio becomes a true creative engine again.

Clarity for every team

Keep everyone on the same page - from sample to site.
Lets Flo gives every team real-time visibility on what’s ready, what’s waiting, and what’s next, so work moves forward without endless check-ins.

Faster time to site

Cut your launch timelines without cutting corners. With automated workflows and one source of truth, brands using Lets Flo go live up to 10 days faster, and never miss a floor set again.